Land your next big client with a full branding solution

Add branding to your web design services, create more value & charge more.

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Is this you?

Are you...

Losing clients as you can't meet their branding goals?
Unsure about what to offer your clients in a branding package?
Hesitant to add branding because your own feels amateurish?
Struggling to find a client-seeking method to follow fully?
Often stuck in feedback loops due to client trust issues?

If the answer is “Yes” to any of the above, this program is for you.


Brand Design Mastery

course curriculum

What You'll Learn

module 1
Closing a branding project
module 2
Brand Strategy
module 3
Creative Direction
module 4
Logo Design
module 5
Visual Identity
module 6
Delivering The Brand Identity
module 7
Advanced Branding Topics
module 8
Conclusion & What’s next
module 9

Become a full-stack designer with a brand strategy offering. Master the art of branding, from strategy to visual identity, and offer your clients a complete solution. Learn from industry experts, get 1:1 expert feedback on your work, and take your web design business to the next level.

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No Fluff. All Action

By The End of This Course, You’ll Be Able To…

Offer a full-stack solution

No more leaving money on the table because you’re limited to web design when your clients need more. You’ll create more value for your clients and earn more money per project.

Work faster

Stop wasting time making mistakes that can be prevented with a clear, step-by-step process. We’ll show you how to go from strategy to visual identity while making life infinitely easier for yourself and your clients.

Advise clients on strategy

There are clients out there who want your expert advice. You’ll learn how to uncover the true essence of a company and use that understanding to define a strategy that supports your client’s business goals.

Sell with confidence

Don’t sell yourself short because you’re a “self-taught” designer. We’ll provide feedback and coaching so you can quickly improve your branding skills. Before long, you’ll be able to confidently deliver high quality work and charge accordingly.

No Fluff. All Action!

Some Of The Things You Will Be Learning & Doing

This isn't a bunch of video tutorials. It's a complete solution to transform your career. Here's what's included:

Instructional Videos By 3 Expert Instructors

You’ll learn from Rachel, Matt, and Ran. With over 12 hours of video content including theory, examples, and demos, we’re going deep.

Course Projects

You’ll get to apply what you learn and develop your practical skills by working on a fictional client branding project and a project for your own brand identity.

Templates & Resources

To help you work more efficiently, we’re sharing all our tried-and-tested templates for proposals, strategy sessions, and creative presentations, along with recommendations for further reading and resources.

Become a trusted expert that can take on any web design project

Stop trying to "fake it till you make it", and instead - just learn how to actually make it. By the end of this course, you’ll be able to:

  • Deliver standout websites using a proven process

  • Elevate your work by mastering timeless design principles

  • Design for results with creative strategy workshops

  • Confidently manage projects and set client expectations

  • Avoid the overwhelm, and know exactly what to do next

Student Showcase

Some of our Students' Work

Lisa Ortlip
Lisa Ortlip
StarStar Studio
Lisa Ortlip
Marie-Louise Blom
Marie-Louise Blom
Graphic & Web designer
Marie-Louise Blom
Jesper Wiklund
Jesper Wiklund
Branding & Web Design
Jesper Wiklund
Kit Serverius
Kit Serverius
Brand & Print
Kit Serverius
Get Mentored by the Best

1:1 Mentoring With Seasoned Industry Experts

Have questions? Want feedback? Ask your project mentor, get private answers.

Here's an idea how to make the layout less busy
The animation is not working since the parent element is hidden
Love the open feel, maybe add some interactions next
Add clearer CTAs to help conversion
Consider incorporating more contrast

Weekly Office Hours

Join Ran Segall's weekly Office Hours live & ask your most pressing questions about web design and freelancing.

Dedicated Mentors

Struggling with a client site? Stuck on your course project? Reach out to our mentors for personalized 1:1 support.

Special Workshops

Get a private invitation to our exclusive workshops to stay ahead of the game and grow continuously.

Private Flux Community

Build Your Network

Collaborate, network, and continue learning with a global community of designers.

Gigs & Opportunities

Take advantage of special gig opportunities and collaborate with other designers and freelancers.

Accountability Partners

Stay on track with your learning goals, offer & receive encouragement, and grow together.

Meet Your Instructors

Ran Segall

Ran Segall has been a freelance web designer for 17 years — 6 of those as a full-time business owner.

He started his career at big advertising and branding agencies, and as a freelancer, has served clients in many industries, including tech startups, social enterprises, and restaurateurs.
By developing high-value skills, he scaled his freelance web design business to over $250k in yearly revenue.

Since 2015, Ran has been sharing his learnings on his YouTube channel, Flux — the very foundation of Flux Academy.

Rachel Hurry

Rachel Hurry is the founder of Moka Brand Studio, an independent design studio specialising in in Strategy, Brand and Website Design.

In 2021 she joined Flux Academy as a Web Design and Freelancing Coach.

Her formal training is in brand identity design and has a passion for people and psychology. She spends her time creating content & coaching for Flux, designing for clients all over the world and being a mom to the coolest 3 year old.

Matt Brunton

Matt Brunton brings two decades of creative experience as a Designer and Art Director with the world’s largest companies and agencies.

Today he works as Creative Director for Flux Academy and Studio Spielen—his new sports brand design studio, founded in 2024.

Course Reviews

What Students Say

Since I finished the course, I was able to charge $8,000 for my last project, a package of a logo and a website together - which before I used to charge about around $2,000 a website and maybe like $500 for a logo. That was a huge step for me!

Adriano Reis

I've been a member of Flux Academy for maybe a year - there's a world of difference between learning something on your own and being able to reach out for help and getting answers within a day or so. And that's what this community is. These people are very helpful and they're always there and if you're on the fence, I suggest giving this a shot because it's legit. Good luck.

Christian Larsen

The course has a very good blend of theory and practice. I especially love being able to learn from 3 experts with different backgrounds and perspectives. Even though I'm still new to the field, I have already started to implement the learnings for my client. The brand strategy goes hand in hand with web design so I am excited to add it as part of my offerings!

Aiko Takemura

Very helpful for my career! I’ve been developing my career as a freelance brand designer for the past 6 years, this course really helped me to build a solid foundation for what the design process looks like in the professional field. The course also provided tools which I was missing which now helps me to create a better workflow. Excellent teachers, personal interaction, very good educative videos & I highly recommend this course if you want to become a better brand designer.

Jesper Wiklund

The Brand Mastery course exceeded my expectations and proved to be a game-changer in my understanding of branding. The instructors' mentorship, the well-structured curriculum, and the emphasis on hands-on learning were the standout features of this course.

Danae Bloise

Having been fired from my job in December of last year, I was of course distraught but I knew I wanted to take time to learn a new skill that I could use to create income, while having fulfillment. That's where I decided on design and found Flux via YouTube. I invested in their Brand Design Mastery course and it has completely helped me in every way possible. I've learned so much and after putting everything into action, I've gained enough confidence to put my services out there (even got myself my first client!).

Jordan Poyner-Rouse

What I love about the Brand Design Mastery is that it really focuses on the process and not just on the skills. It gives the participants everything they might need to offer branding. Following this process gives me the confidence that I can provide high-quality service and improve my abilities fast.


I just finished [Brand Design Mastery] and I learned so many skills - from processes and strategies to building up on my creativity and finalising and delivering a proper brand identity - this course was amazing and I definitely feel so much more confident in my abilities to be able to provide the type of work that I really want to do =)

Vivian Arrais

One of the best return-on-investments I've made for my business. I've owned my website design business for just over 4 years and was wanting to start offering brand design & Webflow to my services. Even though I could technically learn it myself, I always felt overwhelmed and felt like I needed direction and support from experts. Flux exceeded my expectations & I now feel SO confident offering these services to my clients. Also, a huge thank you to Fungi, the brand design coach, who gave such helpful feedback & kept me motivated during the entire process with her positive energy. I highly recommend Flux Academy, you won't regret it - 10/10

Danielle Demers

I recently completed the Brand Design Mastery course and am so glad that I took the leap to sign up for the course! My instructor, Fungi Dube, was so kind and thoughtful throughout the experience and took the time to leave me personalized feedback on each aspect of my project. I definitely grew as a designer during this course and especially learned a lot about brand strategy. This course helped me with my goal to become a freelance brand identity designer.

Cay Warner

I had an amazing experience with the "Brand Mastery" course. The videos were very informative and detailed. My mentor Fungi Dube was amazing, she provided very detailed feedback with comments and examples. She clarified things when needed, she also challenged you to reach for more. It is obvious she loves what she does and it is important to her you understand all the concepts so you can provide outstanding service to a potential client.

Deborah Tanner

The content was structured well and the feedback from Fungi, was great. Truly great. She has the eyes of a hawk spotting the tiniest details for improvements. I loved it!

Ole Wahlström

Really good experience with the certification. I especially learned a lot during the strategy phase, where we went in-depth into marketing strategies. I would recommend it to anyone interested in taking its branding skills to the next level.

Marv Naka

I highly recommend Flux Academy to anyone on their design journey. I completed a nationally recognised course [on brand design] around the same time and the support and feedback I received was nothing compared to that from Fungi from the Flux Academy. The content was also extremely well structured.

Laura-Rose Weber

The Brand Design Mastery course was full of knowledge that allowed me, as a long-time designer, to consolidate and supplement my knowledge of business and strategy. The holistic approach to the design process gave me great insight into how a designer must take care of a brand from the very beginning. Each stage of the course was transparent and very interestingly presented. However, personal mentoring is a hit.

Monika Duc

This is some of the best training I've found online for learning brand strategy, design principles, web design, process, and much more. Solid training that OVERDELIVERS on price! The feedback is extremely useful and what makes this training much different than other ones I've tried where support is a second thought.

Mark Thomas
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Ready to Offer Brand Strategy Services to Your Clients?

Brand Design Mastery
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Brand design mastery
Add branding to your web design services, create more value & charge more.
  • 12+ hours of action-packed content
  • 8-week mentoring & support
  • 8-week office hours with Ran Segall
  • Access to our private community
  • Templates, resources & course project
  • Lifetime access & updates
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Get unlimited access to all our courses and 1:1 mentoring for 12 months.
  • Unlimited access to all courses
  • Professional mentoring & support
  • Weekly office hours with Ran Segall
  • 1:1 onboarding call with Ran Segall
  • Access to private Flux Community

Frequently asked questions

Everything you need to know about our branding strategy course for web designers.

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