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The $10k website process
Enroll

Master the art and strategy of high-value websites

with Ran Segall
Students

Step-by-step process

Learn how to design beautiful, strategic websites for clients with 12 hours of step-by-step video content.

DONE-FOR-YOU CLIENT RESOURCES

Get access to reusable proposal and presentation templates used in real life high-value projects.

expert feedback and support

Hone your design skills with feedback from the Flux Academy instructors and peer critiques in our community hub.

Become a skilled web designer and deliver high-value services

Learn a step-by-step process for designing beautiful websites that achieve your clients' goals. By the end of this course, you’ll be able to:

  • Deliver standout websites using a proven process
  • Elevate your work by mastering timeless design principles
  • Design for results with creative strategy workshops
  • Confidently manage projects and set client expectations
Ran’s work has been featured on:

Learn with ran segall

Ran Segall has been a freelance web designer for 17 years — 6 of those as a full-time business owner.

He started his career at big advertising and branding agencies, and as a freelancer, has served clients in many industries, including tech startups, social enterprises, and restaurateurs.

By developing high-value skills, he scaled his freelance web design business to over $250k in yearly revenue.

Since 2015, Ran has been sharing his learnings on his YouTube channel, Flux — the very foundation of Flux Academy.

what you'll learn

Chapter 1

WHAT MAKES a $10k Website

Welcome & how to make the best of this course
(6:02)
Do people actually pay $10k+ for a website?
(11:51)
Having the right mindset for success
(4:33)
The 10k process overview
(4:47)
Chapter 2

CREATIVE STRATEGY

The purpose of strategy
(5:45)
Brand strategy VS Website strategy
(6:22)
Deciding on Website goals
(12:12)
Conducting Market Research
(8:26)
Discussing content
(5:35)
Aligning on the visual direction
(6:40)
How to conduct the strategy sessions
(6:42)
Defining content architecture (The site map)
(9:09)
Strategy outcomes: content architexture, project timeline & final cost
(3:56)
Real client strategy example
(3:44)
Chapter 3

STORYTELLING & WEB DESIGN

Helping your clients understand their story
(26:45)
The 15 second rule
(5:20)
Tips for writing website copy yourself
(6:26)
Working with a content writer
(5:13)
What's your call to action
(1:32)
Getting texts & images from clients
(3:51)
Chapter 4

layouts & wireframes

The Process: from low fidelity to high fidelity wire-frames
(7:07)
Which wireframing tool should you use?
(5:38)
When & how to use a UI kit
(9:47)
Avoiding common UX mistakes
(8:02)
Understanding Best Practices
(12:18)
How to design a good navigation
(10:17)
How to make the home page awesome
(5:29)
Planning for mobile responsiveness
(16:52)
Usability Testing (without a huge budget)
(5:42)
Real Client Wireframes Example
(3:36)
Chapter 5

visuals & interactions

The Process: Building a coherent design language
(7:14)
What tools to use when designing the website
(10:36)
Visual Communication Fundamentals
(11:03)
Creating Memorable Visuals
(13:43)
How to Use Color Effectively
(11:40)
Using Type: Choosing the right fonts and using them correctly
(21:16)
Creating a good Layout - making and breaking the grid
(15:05)
Working with other creatives
(16:17)
Working with Photography
(19:40)
Using Icons
(7:18)
How to use interaction & motion to add value and delight
(8:26)
Avoiding common UI mistakes
(4:02)
Breaking out of the boring template look
(4:43)
Putting it all together - real client examples
(7:58)
Chapter 6

DEVELOPMENT OPTIONS

Managing the development process
(12:55)
Exporting & Optimizing assets
(11:27)
Working with a Developer
(7:43)
Building your website with Webflow
(6:56)
Thoughts about website builders (Wix, Squarespace, WP page builders)
(3:25)
Staying up to date with Technology
(3:28)
Helping your clients setup Analytics & SEO
(8:42)
Launching the Website & Client CMS training
(12:16)
Concluding the project
(4:21)
Chapter 7

PROJECT MANAGEMENT

Gaining Confidence
(17:00)
Selling $10k Websites
(27:23)
$10k Website Proposals
(17:38)
Managing Client Relationships During The Project
(16:34)
Managing Revisions & Feedback
(8:55)
Supporting Clients Post-Launch
(8:24)
Managing Multiple Projects
(9:58)
Chapter 8

RESOURCES & bonuses

Join Our Private Community
(0:45)
How To Design a Winning Portfolio Website
(34:17)
Templates & Docs
(0:43)
Student Work Review (Part 1)
(22:16)
How To Find & Close Amazing Clients (Webinar Recording)
(91:49)
Chapter 9

conclusion

Final Thoughts
(1:12)

Join a community of 3,000+ Professional Web Designers

Get help from experts

Get personalized, no-holds-barred support and feedback from Flux Academy experts.

Build Your Network

Make connections, discover business opportunities, and collaborate with web designers around the world.

Real-life Lessons

Learn from the experiences and lessons shared by a community of real-life, active professionals.

What students say:

🇨🇿
Joel Parke

Joel Parke

One of my biggest struggles was not knowing the entire end-to-end process for creating high quality websites. The $10K Website Process covers a lot of strategy making very clear what clients are willing to invest more money in, and how you can provide amazing value to them. I'm now more confident in what steps to take and what I need to focus on.

🇳🇿
Ethan Fisher

Ethan Fisher

This is incredibly valuable! I have never felt like a course was so perfect for me. The information is clear and concise and I am able to apply it in my projects immediately, giving me extra confidence and producing higher quality work.

🇪🇸
Toni Massanet

Toni Massanet

I loved every second of it. It has given me a lot of confidence because now I have a proper process I can rely on. I am very greatful for your hard work!

🇺🇸
Giselle Field

Giselle Field

Now, I can easily explain how our process works, every step is strategic, and we are able to produce higher-level websites that earn us more work.

🇺🇸
Jeff Ross

Jeff Ross

As someone who had very little web design experience, definitely my best business investment so far.

🇲🇽
Daniel Herrera Duncan

Daniel Herrera Duncan

This course was gold for me, I really enjoyed looking at your process and all the tips you shared of how you work with your clients

🇺🇸
Ivanska Carrillo

Ivanska Carrillo

The course was everything promised! It helped me polish my Web Design process.

🇦🇺
Lyndle Stokes

Lyndle Stokes

The course is really better than I was thinking it would be, it's fantastic.

🇦🇺
Ashley Rose

Ashley Rose

As a self taught designer, I felt like the work I was producing was amateur. I was really unclear about what steps I should take to become a better designer. After discovering the 10k Website Process course, I knew I was on the right track when I had a 'road map' for every project. Now I am creating work that I am proud to share with other creatives. I can see the quality of my work improve with every project. And when I get stuck, I have a supportive community of other Flux students who I can reach out to.

🇬🇧
Dino Naseib

Dino Naseib

Coming from a technical background I had some hesitation around the $10K course and thought it would be another one of “those courses” but booi was I proven wrong! The course is thorough, concise and gives you everything you need to implement a professional process to enable you to work with any level of clientele you target. I have learned a tremendous amount on how to do things the right way and keep doing them to get the results I need!

🇫🇷
Silvio Verrier

Silvio Verrier

The Flux curriculum is a must for a self taught designer like me. Sure you can learn from free places but the feeling of legitimacy given by the community and team is incredible for our persistent imposter syndromes. The courses are well structured and you can manage your pace without feeling rushed. It equips you with a solid process for a large variety of projects that you can quickly implement in your work.

make an investment in your future

3 monthly payments

$198/mo

Pay your course in three instalments. Includes lifetime access & all future content updates.

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one-time payment

$497

Pay up front and save $97.
Includes lifetime access & all future content updates.

Enroll Now
Our courses include a no-questions-asked, 30 day money-back guarantee.

FREQUENTLY ASKED QUESTIONS

I never freelanced before. Is this course suitable for me?

Sure, it's best to learn how to deliver a good service and/or design before you go into it. However, it would be better to have potential or current clients to whom you can sell your new $10k website process. By the way, if you’ve never worked with a client before, we suggest watching our free Intro to Freelancing course.

I’m a developer or a graphic designer. Will I benefit from this course?

It depends. To make the most of this course, you should be able to use a design software like Photoshop, Sketch, XD, or Figma. You should also understand basic design principles and ideally, have designed at least one simple website in the past — even if just for yourself.

If you’ve designed graphics, but never a full website — or built websites, but never designed one — start with our free web design course.

Is this a course for new website designers?

To make the most of this course, you should have built at least one simple website in the past — even if just for yourself. If you’re entirely new to web design, check out our free web design course to get started.

What kind of software and tools do I need to take this course?

You should be familiar with and have access to a design software such as Photoshop, XD, Figma, or Sketch.

Do I need to know how to code?

Not at all. This course is entirely focused on your design skills and the web design process. While we cover your options when it comes to building your designs, we don't go into the nitty-gritty of implementation.

What kind of access do I have to the instructor?

When you enroll in this course, you’ll be invited to join the Flux Community where you'll be able to connect with the Flux Academy team — as well as other students from around the world.

When does the next course session start?

This course is designed to be completed at your own pace. You can start at any time, and you'll always have access to us inside the Flux Community.

How long do I have to complete the course?

You'll get lifetime access to the course, which includes 12 hours of video content. You can learn and practice at your own pace, and we'll always be there to support you inside the Flux Community.

What are my payment options?

You can pay in three monthly installments or all at once for additional savings. We securely process all payments through PayPal and Stripe, and you’ll get an email receipt immediately after purchase. If you need a more detailed invoice for your records, let us know and we'll be happy to help you.

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